What Is a Case Study and Why You Should Use Them
What is a case study? This guide covers the case study definition, case study examples, and how to write one.
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How to Choose the Best Website Color Scheme
Colors evoke emotions in your audience, so it is important to pick the best color scheme for your website. Here’s how to choose colors that fit your brand’s personality.
Web Design vs. Graphic Design: What You Should Know
Web design vs graphic design are two different roles that work together. Learn about graphic vs web development, when you need one, and how they work here.
7 Business Models to Consider For Your Company
Find the business model that works for you. Whether you choose the retailer, subscription, or affiliate company model, here is what you need to know.
Text-to-Order: The Future of Quick and Easy Purchases
Discover how text-to-order eliminates checkout friction and turns quick messages into instant sales.
Sync Litmus with Your Mailchimp Account
ESP Syncing allows you to sync the emails and templates you've created in Litmus Builder directly to your Mailchimp account.
Static vs Dynamic Websites: What’s the Difference
The main difference between static vs dynamic websites is that dynamic sites change per user. Learn about their pros and cons and which you should use.
How SMS Helps Schools Communicate Faster and Better
Learn how SMS messaging benefits schools—from boosting attendance to improving emergency responsiveness.
When to Hire More Employees for Your Small Business
It can be difficult for small business owners to start hiring employees, but we're here to help. Follow this guide to know when to hire a full time employee for your small business.
Small Business Hacks: 8 Tips We Trust
To celebrate National Small Business Week, we pulled some compelling research stats and tips that can help you have a successful year.
The Small Business Guide to Optimizing Twitter
Make your brand’s message travel faster with a platform that makes an impact.
Sign on Bonuses: Pros & Cons
Should your company offer sign on bonuses to attract talented job seekers? Weigh the advantages and disadvantages of a sign on bonus for new employees.