What Is Competitive Intelligence and Why Is It Important?
Competitive intelligence refers to various methods that can help you stay ahead of competitors and protect your market share. Learn how to do it here.
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Cohort Analysis: Increase Customer Loyalty
Keeping customers is just as important as attracting new ones. Use cohort analysis to understand your audience and boost customer retention.
Cleaning Email Lists 101: Refreshing Address Lists
Learn how to scrub your email list. Regular email cleaning benefits your email marketing strategy and can improve metrics like conversion and open rates.
How Cash Flow Forecasting Fuels Business Success
Discover the importance and best practices of cash flow forecasting, including how to manage cash inflows and outflows to promote business success.
The Art of Capacity Planning in Modern Businesses
Master the art of capacity planning for modern business success. Optimize resources and stay ahead in the game.
How to Create a Buyer Persona
Create buyer personas and better understand both your current and potential customers. Use our buyer persona template to get started today.
The Complete Guide to Bundle Pricing Strategies
Bundle pricing can benefit your business. Learn effective strategies for creating irresistible bundled offers.
The Power of Brand Storytelling for Stronger Connections
Discover the impact of brand storytelling in building emotional connections with your audience.
Why Brand Salience Matters for Brand Loyalty and Customer Retention
Brand salience is vital to ensuring your business is the go-to for consumers. Rise above the competition by improving brand salience.
Safeguard Your Brand with Effective Brand Safety Strategies
Learn how to safeguard your brand's image with top brand safety practices. Protect your business from threats with Mailchimp's expert advice.
Managing Your Brand Assets: Best Practices for Effective Branding
Discover the importance of key brand assets and best practices in identifying, managing, and leveraging them to establish a cohesive brand identity.
10 Tips for Sending Happy Birthday Texts to Your Customers
Want to send high-converting birthday text messages to your customers? Here’s everything you need to know.