Integrated Marketing
The practice of aligning all marketing tactics to the same core messaging for a consistent customer experience with your brand.
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How to Use Google Analytics: A Beginner’s Guide
Learn how to use Google Analytics to better understand your audience and make the most of your data.
How to Create an Effective Go-to-Market Strategy
Every business needs a go-to-market strategy. Our 5-step guide will help you create one.
Facebook Ads
Ads that run exclusively through Facebook’s advertising platform. They can appear in Facebook’s feed, Messenger, and even on non-Facebook apps and websites.
Email Automation
The use of predefined rules to trigger email messages based on specific actions customers take—or don’t take.
What is a Customer Journey? Customer Journey Definition
Learn what a customer journey is, and how you can build customized, automated customer journeys in Mailchimp.
Classified Advertising
Discover the benefits of classified advertising—cost-effective & targeted promotion through newspapers, online marketplaces & classified ad sites.
BIMI: What It Is and Why it’s Important to Email Marketing
Learn what BIMI is (brand indicators for message identification) and how it helps with email marketing deliverability.
Abandoned Cart
When a user adds a product to the online shopping cart of an e-commerce site but doesn’t proceed to checkout and complete the purchase. Users may abandon because they aren’t ready to buy.
Mailchimp Mobile Software Development Kit License Agreement
Mailchimp offers certain features as add-ons to your Mailchimp account and we've provided additional terms for those features.
LearnWorlds
Connect your Online School to Mailchimp. Sync students to email lists, create segments and send newsletters, automated email sequences, and targeted campaigns.
Set Up Email Domain Authentication
Set up your email domain authentication so campaigns appear to come from your domain. Make your campaigns look more professional and avoid spam folders.