What Is Influencer Marketing?
Influencer marketing is a great way to promote your brand, but is it the right strategy for every business? Learn more about influencer marketing here.
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Video Storytelling: Lights, Camera, Marketing Magic
Tired of being the best-kept secret in your industry? Discover how superb video storytelling can elevate your marketing strategy and make your brand stand out.
Subject Matter Experts: How Marketers Can Leverage SMEs
A subject matter expert (SME) can boost your marketing credibility and add value to your content. Here’s how to find and leverage SMEs for your campaigns.
Holiday Prep Advice From 2 Mailchimp Customers
The owners of Cheeky Peach and Little Barn Apothecary offer their best holiday marketing tips. Learn how to make customers feel loved, reach people with segmentation and automation, and promote your holiday offers.
How to Use AI in Marketing Campaigns
Learn about AI marketing tools and how to take advantage of AI for your business.
Ecommerce Trend Forecasting with Secondary Market Research
Use secondary market research to predict ecommerce trends and make data-driven business strategies.
Using the OODA Loop for Marketing Decisions
The pace of business moves faster every day. Make sure your marketing is keeping up by using the OODA Loop, a military-developed method for quick decision-making.
Stay in Sync With Omnichannel Marketing Automation
Stop having your team manually sync campaigns across every platform. Use omnichannel marketing automation to eliminate busy work and get results.
How to Measure Your Email Marketing Success
Tracking and evaluating your email marketing performance is the ultimate way to get to know an audience, build upon what works, and eliminate what doesn’t.
The Zero-Party Data Advantage: Tailored Marketing Solutions
Want to ensure your marketing efforts are both effective and respectful of your audience’s privacy? Explore how zero-party data offers a win-win solution.
How and Why Entrepreneurs Should Research Market Demand
Market Demand Curve: What Is It and How Does It Help Demand Forecasting?https://mailchimp.com/resources/research-market-demand/
New Product Development: From Idea to Market Success
Want to excel at new product development? Discover strategies for development, testing, and launch to transform brilliant product ideas into market winners.