Marketing vs. Transactional Emails Explained
Marketing and transactional emails work differently but are both vital to the customer experience. Learn how to use them in your marketing strategy.
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Marketing to Gen Z vs. Millennials: Key Differences
Millennials and Gen Z may seem similar, but don't underestimate their difference in your marketing efforts. Learn how to target both generations.
Marketing Tips
Tips, strategies, and best practices to help you reach your business goals.
Marketing Talk 101
Never feel mystified in a marketing meeting again. We'll decode some commonly used terms, such as brief, funnel, and scope.
7 Marketing Resolutions from Mailchimp Customers
We asked 7 of our customers what their New Year’s resolutions are, and the answers we got were so insightful and motivational that we had to share them.
Webinar Library
Expand your marketing expertise with our on-demand webinars.
Marketing Automation Tools to Save Your Business Time
Learn how Mailchimp’s marketing automation tools can improve marketing efforts as well as save time by taking repetitive tasks off your plate.
Is your business ready to win peak season?
The best time to perfect your marketing strategy before the holidays is right now. Mailchimp’s unified platform brings email & SMS together. You can see the results yourself.
Opportunity Cost in Business: Evaluating Choices for Success
Learn to assess opportunity costs in business decisions. Maximize success by evaluating choices wisely.
What is NPS? Understanding Net Promoter Score
Net Promoter Score evaluates how loyal customers are to your brand. Learn how to get your NPS score so you can make your CRM more effective.
What Is Influencer Marketing?
Influencer marketing is a great way to promote your brand, but is it the right strategy for every business? Learn more about influencer marketing here.
What Is a Business Plan?
A business plan is key to running your small business. See what to include in a plan, who it can help, & when to make or update one.