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Avoid Ad Fatigue: Clever Strategies for Marketers

Want to keep your ads from going stale? Explore smart techniques to breathe new life into your marketing campaigns and overcome the challenges of ad fatigue.

Ad Design Tips for Better Campaigns

Learn the essentials of effective ad design, from eye-catching visuals to compelling messaging, to create ads that captivate your audience and drive results.

How to Calculate and Improve Your Acquisition Rate

Learn to calculate your acquisition rate and explore expert strategies to attract more customers.

Proven Tactics for Reducing Acquisition Costs with Marketing

Drive business growth with effective acquisition marketing campaigns. Learn how to attract new customers and optimize your marketing spend.

How to Regain Sales with Abandoned Cart Emails

Learn how to take sales over the finish line with an email series built on abandoned cart email best practices.

How To Get More Brand Traffic on Your Website

Search, social, email, and more ideas for driving visitors to your website.

Creating a Strategic Plan with 30-60-90 Day Goals

30-60-90 day goals can help managers, employees, and job candidates reach their objectives and unlock their full potential. Get started with our template.

Landing Page

Learn what a landing page is, its purpose, and how it helps drive conversions with focused content and clear calls-to-action.

Beginner's Guide to Starting a Rewards Program

A customer rewards program can boost your profits and raise your customers’ satisfaction. Here’s what you need to know and loyalty programs.

How Yuool Grows Revenue—and Their Business

The Brazilian shoe company stays connected to their audience and keeps them coming back for more using customer journeys.

Customer Journeys and Landing Pages Drive Engagement

Gear Patrol developed the Library of Pursuits to teach new skills through a series of automated emails.

What Is a Business Proposal?

Read on to learn what a business proposal is, how to write one, and best practices that can help your organization stand out from the competition.