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Beginner's Guide to Starting a Rewards Program

A customer rewards program can boost your profits and raise your customers’ satisfaction. Here’s what you need to know and loyalty programs.

How We Encourage Side Hustles

When creativity is one of your company’s core values, you get to work alongside some super-talented people. And when super-talented people have good ideas, things like this happen.

Hire People, Not Skills

Hiring is hard. It requires time, patience, and sensitivity to subtle signals that help determine whether someone is a fit for the position.

Empowering 150 HBCU Students at SXSW

More than 1,000 students applied to be flown to Austin and immersed in a weekend of intense programming designed to prepare them for the transition from college life to employment.

World Central Kitchen Sends Emails That Deliver Global Impact

See how they use email segmentation and automations to mobilize aid and engage supporters during crises.

When is Open Source E-Commerce the Right Solution for Your Clients?

Open source is software that’s adaptable, scalable, and customizable to fit the needs of any business. We talked to Acro Media’s Director of Business Development Becky Parisotto to learn more about the technology’s pros and cons for your clients.

Agencies and freelancers share their proudest moments of 2021

Mailchimp & Co’s Benchmark Report for freelancers and agencies contains our community’s proudest moments.

Name Your Price: Strategies for Your Agency or Freelance Business

Struggling to price your services? These strategies and tips from the 2022 Mailchimp & Co Benchmark Report can help.

How Kristy McCarley Slayed a Goliath

This Mailchimp partner took on the biggest job of her life—and crushed it.

7 Ways To Scale Your Freelance Business

How to capitalize on opportunities and increase your client base.

How One Agency Switched Their Focus and Redefined Their Value

Vital Agency shares how they have leveraged growing their client base along with refining their purpose within the agency world.

Winning the Moment: ZMOT Strategies for Marketing

Learn what ZMOT marketing is and how it can help your business stay ahead of the competition.