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Build Your Brand's Reputation with Advocacy Marketing
Advocacy marketing is vital for growing your brand’s loyalty and credibility. Learn more about advocacy marketing and how to get started here.
How ABX Marketing Helps Align Sales and Marketing
Use ABX marketing to deliver coordinated, account-focused campaigns that boost pipeline impact
Fourth of July Email Marketing Tips
Just because July 4th is a big holiday doesn’t mean you have to go all out. But if you do have something to say, we’ve got some tips for you.
Return on Ad Spend (ROAS)
Understand ROAS to maximize your ad budget and measure the success of your campaigns effectively.
Key features of RCS messaging
Learn how RCS messaging improves brand communication with rich content, multimedia, and enhanced messaging features.
Marketing Collateral
Unlock the power of marketing collateral with our comprehensive guide. Learn what it is, its various forms, and how it fuels effective marketing campaigns.
Marketing Analytics
A math-based discipline that seeks to find patterns in data to increase actionable knowledge. Analytics employs statistics, predictive modeling, and machine learning to reveal insights and answer questions.
Backlinks
Links on websites other than your own that go back to a page on your website. Backlinks are also called inbound links because they represent traffic coming to your website from somewhere else.
A/B Tests
Creating 2 versions of a digital asset to see which one users respond to better. Examples of assets include a landing page, display ad, marketing email , and social post.
A2P Messaging
A2P messaging enables businesses to send automated texts like alerts, reminders, and promotions. Explore how it works and key use cases.
Shoplazza
Shoplazza is an all-in-one eCommerce platform that techs your business further and stays Open to More. Sync your store data with Mailchimp to drive more growth!