Email Automation
The use of predefined rules to trigger email messages based on specific actions customers take—or don’t take.
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View Email Anomaly Notifications on Mobile
Learn how to view email performance anomaly notifications on your mobile device.
Set Up Your Mailchimp Inbox
Learn how to access and use your Mailchimp Inbox for each audience.
Segment an Audience by Purchase Activity
Learn how to segment your audience based on purchase activity.
IgnitionDeck Commerce
Easily assign IgnitionDeck customers to your Mailchimp list, with segment for most recent product, and 'free' segment.
IgnitionDeck Crowdfinding
Crowdfunding for WordPress, integrated with Paypal and Mailchimp out of the box. Raise money your way with IgnitionDeck.
Metaphors in Marketing Strategy: Igniting Customer Imagination
Using metaphors in marketing is a great way to express ideas and connect with customers in a unique way. Learn how to implement metaphors in your marketing strategy.
Build a Scalable Business Model: Strategies and Best Practices
Discover effective strategies and best practices for building a scalable business model. Learn how to grow your business sustainably with our expert insights.
Hard Bounce vs. Soft Bounce: What’s the Difference?
Hard bounce vs. soft bounce: Understand what these email delivery errors really mean for your marketing strategy and how to reduce bounce rates.
Earned Media vs Paid Media: Understanding the Differences
Discover the key differences between earned media and paid media, and learn how each can benefit your brand. Make an informed decision on which approach is best for your business.
Top Customer Service Email Mistakes and How to Fix Them
Make every customer service email count by avoiding tone, timing, and clarity mistakes that hurt your brand.
Understanding Banner Blindness: Strategies for Effective Online Advertising
Banner blindness makes your ads invisible. Use this guide to learn why this phenomenon happens and how to put the spotlight on your banner ads.