Search Mailchimp

Creating a Successful Lead Nurturing Strategy

A company’s lead nurturing efforts can help drive sales and fuel growth. Learn more about what lead nurturing is and why it’s important.

Web Design 101: Everything You Need to Know

Learn the ins and outs of web design with the help of this guide before getting started with Mailchimp’s website builder.

How SMS Marketing Can Help Nonprofits Engage Their Audience

Engage your audience with SMS marketing for nonprofits. Learn how to send timely updates, boost donations, and build stronger connections through text.

Sitemaps and User Experience: Enhancing Navigation and Usability

Learn how sitemaps can improve the user experience of your website by enhancing navigation and usability.

Key Sales Metrics Every Rep Needs to Track

Find out which sales metrics to watch for better results. Easy tips to track your sales performance.

How to Build Relationships with Nurture Campaigns

Learn how to effectively use nurture campaigns to strengthen your relationship with clients. Boost engagement, conversions, and more with this strategy.

The Do's and Don'ts of Newsletter Signup Forms

Newsletter signup forms are essential for lead nurturing and customer engagement. Read on for our recommendations and best practices.

How to Create a Great Newsletter

Keep your loyal customers in the loop with information newsletters. Learn how to create the best newsletters for business—with real examples.

The inside scoop on Mailchimp’s new email templates

The senior team behind our new template refresh explains the strategy, research and design thinking that went into the project.

Confused by marketing acronyms? You’re not alone

Sometimes, looking at a marketing document is a bit like looking into a bowl of Alphabet soup. We’ve decoded some of the most common marketing acronyms, so you’re no longer guessing what terms like CTA, CRM and WOM mean.

MAP Pricing Explained: What Brands Need to Know

Wondering if MAP pricing is right for your brand? Discover the essentials of minimum advertised price policies and their impact on brand reputation and sales.

How to Implement & Use Lead Nurturing Emails Successfully

Learn how lead nurturing emails work, review lead nurturing examples, and discover best practices to secure leads and shorten the sales cycle.