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How to Create Targeted Content That Resonates

Create targeted content that resonates with your audience. Learn key strategies to craft personalized messaging that drives engagement and conversions.

How to Grow Your Brand This Year: 10 Tactics

Top marketing minds explain the insights, strategies and tactics you can use to grow your brand in 2025.

Survey Design Explained: 5 Steps to Capturing Quality Feedback

Learn proven strategies and best practices for crafting surveys that ask the right questions, engage respondents, and gather actionable insights.

Five ways to cut through the noise this summer

This summer, don’t just add to the noise – cut through it with strategic, data-driven marketing. Here are five ways to do it.

Mastering SUMIF in Google Sheets

Unlock the full potential of Google Sheets with our comprehensive guide to mastering SUMIF. Learn how to efficiently analyze and summarize data with this function.

7 Strategies to Improve Your Subscription Management

Optimize your business with 7 seamless subscription management strategies. Elevate efficiency and drive growth.

A Step-by-Step Guide to Calculating Subscriber Acquisition Cost

Understand subscriber acquisition cost to improve budgeting and drive more efficient marketing strategies.

Subject Matter Experts: How Marketers Can Leverage SMEs

A subject matter expert (SME) can boost your marketing credibility and add value to your content. Here’s how to find and leverage SMEs for your campaigns.

Strategic Timing Tips for Resend Campaigns

We analyzed 1,300 campaigns and their corresponding resend campaigns to see if we could find what factors make resend campaigns successful.

What Is an STP Marketing Model?

Develop an effective marketing campaign with segmentation, targeting, and positioning.

How to Develop a Startup Marketing Strategy

Develop a marketing plan to boost the visibility of your startup business, establish a digital marketing presence through strategic positioning and promote your business.

How to Start Your Own Business in 10 Steps

If you’re interested in learning how to start your own business, read this in-depth guide from Mailchimp to get started.