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Managing 2 Businesses with 2 Different Audiences

Tattoo guru Russ Abbott explains how Mailchimp helps make it happen.

Timing Your Event Reminder Emails for Maximum Attendance

Discover the best timing for event reminder emails to boost attendance, engage your audience, and ensure a great turnout.

7 Black Friday SMS Campaigns to Take On the Holidays

Keep the holiday shopping momentum going, even after the sales end. SMS campaigns help you build brand love 365 days a year.

8 Black Friday Marketing Tips

It's not too late to prepare for the busiest shopping day of the year. And Mailchimp makes it simple.

Embracing 2-Way Communication to Drive Retention

How the production company is going beyond content creation to connect with its audience.

The Final Black Friday E-commerce Checklist

Make the most of the peak sales season with these 10 tips

Checklist: Plan for Black Friday and Cyber Monday Promotions

Use this checklist to start planning for Black Friday and Cyber Monday so you’ll be prepared when customers start making purchases.

How to Start an Online Store

Learn what steps you’ll need to take in order to start a new online store from scratch.

Landing Page

Learn what a landing page is, its purpose, and how it helps drive conversions with focused content and clear calls-to-action.

What is Parallax Scrolling and How To Use It

Parallax scrolling causes the background to move at a slower pace than the content in the front. Here’s how to add it to your site.

How to Optimize Website For Search Engines

How to improve your website’s SEO, boost your search ranking, and increase audience engagement.

Total Quality Management (TQM): A Business Process Guide

Learn about total quality management and how to use it to improve your business processes and customer satisfaction.