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Vanity URL: Your Key to Branding and User Engagement

Elevate your digital marketing success by creating a vanity URL. This can make your brand more visible online and drive audience engagement.

How to Create an Engaging SMS Fundraising Campaign

SMS fundraising lets you grab prospective donors’ attention. Discover how to create an inspirational nonprofit campaign that drives donations.

How to Start an Online Store

Learn what steps you’ll need to take in order to start a new online store from scratch.

How to Get New Clients: 10 Innovative Strategies for Sustainable Growth

Define your audience, optimize for searches, and grow your customer base through innovative strategies that attract new clients and foster sustainable growth.

How to Write an eBook

Writing an eBook can be a great way to bolster any content marketing strategy. Check out this guide to learn how to write an eBook.

What is a Meta Description? Examples and Tips

Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.

Marketing vs. Transactional Emails Explained

Marketing and transactional emails work differently but are both vital to the customer experience. Learn how to use them in your marketing strategy.

Marketing Reporting: A Complete Guide for Your Business

Learn everything you need to know about what marketing reports are, how to prepare them, and how they can help your business.

Upstream Marketing: The Secret to Lasting Brand Impact

Want marketing with staying power? Explore how upstream marketing strategies create lasting brand impact by addressing customer needs before they arise.

The #1 Email Marketing and Automation Platform, Seamlessly Integrated with Shopify

Dominate your store’s marketing strategy with a platform that meets Shopify’s highest quality bar for safety, performance and usefulness.

Nonprofit Marketing: Strategies for Success

Nonprofits often struggle with marketing. Read this to learn how you can use digital marketing strategies to achieve powerful results for your nonprofit.

10 Marketing Automation Challenges and How to Solve Them

Here’s how to overcome these common challenges when planning and implementing marketing automation campaigns.