Autoresponders were built for you to send a single email based on a contact's action. Mailchimp's newer marketing automation feature offers many more options, including the ability to schedule multiple emails based on many trigger activities. Although we strongly recommend you take advantage of this powerful tool, you can continue to use legacy autoresponders in your account.
In this article, you'll learn your options for working with your legacy autoresponders.
Before you start
Here are some things to know before you begin this process.
Any time you convert an autoresponder to an automation, the original autoresponder will remain active. To make sure contacts don't receive duplicate emails, pause or delete your autoresponder before you start an automation.
Convert to automation
We've created a tool to help you quickly move your legacy autoresponder content and settings into an automation.
To turn an autoresponder into an automation, follow these steps.
Click the drop-down menu next to the autoresponder you want to work with, and choose Replicate to Automation.
The Automation Builder will open to the Emails step. Continue through the Automation Builder to create your automation.
We're only able to move the email content, audience, and original trigger settings into the new Automation Builder. After you convert to an automation, you won't be able to edit your audience or automation workflow settings.
Import content to automated email
To import legacy autoresponder content into an automation, follow these steps.
Navigate to the Emails step of the Automation Builder.
Locate the Add Another Email link, and click Or import Autoresponder content.
Check the box next to each autoresponder you want to import as an email, and click Import Autoresponders.
Your email content and subject line will appear in the new automation email. You'll need to make additional changes to your triggers, segments, and other settings on the Emails step of the Automation Builder.
Save an autoresponder as a template
If one of your autoresponders uses a layout or includes content you like, you can save it as a template to reuse with other campaigns and automations.
To save an autoresponder as a template, follow these steps.
Click Edit next to the autoresponder you want to work with. Your autoresponder will open to the Recipients step.
Continue through the builder to edit and send your autoresponder.
Here are some legacy autoresponder issues you might find, and how to fix them.
My autoresponder doesn't show who will get it next.
The Who will get this next? link only shows subscribers who are scheduled to receive an autoresponder on that day. A time zone issue can sometimes cause your queue to appear as zero.
Autoresponder queues are based on Coordinated Universal Time (UTC), which is often different from your account's default time zone. Contact actions are also coded in UTC, so they may trigger the autoresponder to send on a different day than you expect.
Don't worry! No one will ever be skipped by an autoresponder. We'll send to each contact who meets the criteria specified in your send settings.
I can't convert multiple autoresponders to an automation.
It's not possible to combine multiple autoresponders into a single automation. However, you can convert a single autoresponder into a custom automation.
To create a new automation with existing autoresponder content, import your content into new automated emails.
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