Email Marketing
So many tools, so much to sell. Why not start with a simple email?
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Dissecting Really Good Email with Lucky Red Pixel
Email is important, but sometimes it’s low on a company’s to-do list, which can cultivate a lot of issues. Florida-based agency Lucky Red Pixel walks us through what it takes to compose a good one—and how to fix common mistakes.
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Pro Tips for Auditing Your Client’s Mailchimp Account
Because of founder Brett Farmiloe’s auditing background, it’s in his agency Markitors' DNA to analyze every piece of information and formulate a story using that data. Here are his tips for a good email audit.
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Vinylmnky's Go-To Feature Recipe
How Vinylmnky personalizes with segmentation and merge tags.
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Building a Digital Presence From The Ground Up
How Northern Commerce helped Williams Food Equipment create a new digital experience—and expand their reach across Canada.
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How Mitscoots Outfitters Applies Predicted Demographics
How Mitscoots Outfitters applies predicted demographics.
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Making Data-Driven Decisions with Verbal+Visual
New York-based digital agency Verbal+Visual is an independent, minority and woman-owned hub that prides itself on “building businesses, not websites."
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Revisiting Deliverability
Deliverability is more than just an industry buzzword — it’s a way to measure the success at which an email marketer gets a campaign into subscribers’ inboxes.
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Bharat’s Babies Favorite Feature Combo
How Bharat Babies manage marketing on the go with Mailchimp's mobile app.
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Email Design and Storytelling With Alps & Meters
“At the foundation of every product we make or story we write on our blog, we want to convey a strong sense of tradition through the images and words that we use.”
