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When to Hire More Employees for Your Small Business

It can be difficult for small business owners to start hiring employees, but we're here to help. Follow this guide to know when to hire a full time employee for your small business.

Mastering Single Keyword Ad Groups (SKAGs)

Single keyword ad groups, or SKAGs, can help boost campaign performance. Get started with this Google Ads strategy today.

Bootstrapper’s Guide to Marketing on a Shoestring Budget

Discover powerful marketing strategies on a shoestring budget. This guide offers tips for startups and small businesses to maximize impact with minimal spending.

Scheduling an Email: A Simple Way to Stay Ahead

Are you fed up with sending emails at odd hours? Start scheduling them. Learn how scheduling an email helps businesses stay connected without burning out.

How to Use RSS Feeds in Your Marketing Strategy

Learn how to boost your marketing strategy by incorporating RSS feeds. This comprehensive guide will walk you through the process step-by-step. Start optimizing your content distribution!

RetroSupply Co.'s Tips for A/B Testing and List Growth

Like so many Mailchimp customers’ small businesses, Retro Supply Co. started out as a side hustle.

How to Use Referral Marketing in Your Small Business

Referral marketing involves using one of the most effective marketing tactics: word of mouth. Read on to learn how to get started.

20 Web Design Principles Every Business Owner Should Know

Building a website for your business? Gain a better understanding of these web design principles before getting started.

Best Photography Portfolio Websites

Okay, you need an online photography portfolio but where do you start? Here is a guide to help you create a beautiful photography portfolio website.

Omnichannel SMS: One Channel to Sync Them All

Omnichannel SMS can help you avoid losing customers between touchpoints. Here’s how to get started.

Measuring Your Performance and Increasing Engagement

Once subscribers have joined your list and start engaging with your email, there’s more to learn and consider.

How to Measure Your Website’s Traffic

Measuring and monitoring your website traffic can help you determine the performance of your site. Learn how to get started here.