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20 Web Design Principles Every Business Owner Should Know

Building a website for your business? Gain a better understanding of these web design principles before getting started.

Best Photography Portfolio Websites

Okay, you need an online photography portfolio but where do you start? Here is a guide to help you create a beautiful photography portfolio website.

Omnichannel SMS: One Channel to Sync Them All

Omnichannel SMS can help you avoid losing customers between touchpoints. Here’s how to get started.

Measuring Your Performance and Increasing Engagement

Once subscribers have joined your list and start engaging with your email, there’s more to learn and consider.

How to Measure Your Website’s Traffic

Measuring and monitoring your website traffic can help you determine the performance of your site. Learn how to get started here.

How to Write a Marketing Plan & Use a Marketing Plan Template

A marketing plan is essential for outlining and tracking your marketing strategy. Use this guide and our free marketing plan template to get started.

How to Set Effective Marketing Goals

Setting marketing goals can allow you to create a successful marketing strategy. Read this to learn how to start setting effective marketing goals.

How to Integrate Mailchimp with Your WordPress Site Seamlessly

Effortlessly integrate Mailchimp with your WordPress site to enhance your email marketing strategy and grow your business. Learn how to get started.

Key Opinion Leaders (KOLs): How to Leverage Experts

Key opinion leaders can improve your marketing results by boosting credibility, reach, and engagement. Here’s how to jump-start your KOL marketing program.

How Lumi Does the Work so Their Customers Don’t Have To

Lumi was started with the intention of bridging the gap between packaging manufacturers and e-comm businesses.

What Is Inbound Marketing?

Inbound marketing is a great way to draw customers to your business. Learn the inbound marketing definition and how to get started with this guide.

Hyper-Personalization: Get Personal With Your Marketing

Hyper-personalization lets you go beyond relevant to remarkable marketing. Discover how this data-driven approach works and how to get started today.