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How to Build a Website from Scratch with No Experience

Every business needs a website, but how do you build one from scratch if you don't have any experience? Review this guide to website building to help you get started.

What is a Press Kit and Why Do You Need One?

Every startup business should develop a press kit. Learn what goes in a press kit, and how one can help your company. Also includes press kit examples.

Blogging 101: What Is a Blog and Why You Need One

What is a blog and why are there millions of them? Find out how your business can leverage the power of blog content.

Implement a Tiered Pricing Model and Cater to All Needs

Find out how tiered pricing can help you serve different customers better and grow your business.

Sales CRM: What Is It and Why Do You Need One?

CRMs have become ubiquitous with successful sales teams. Learn more about sales CRM software and how it can help optimize your business processes.

The Only Password Reset Email Template Guide You’ll Ever Need

Need to reduce support tickets while improving security? Choose the right password reset email template to make account recovery quick and frustration free.

How to Write a Great Welcome Email for Your New Customers

Writing an engaging welcome email can help you engage with new customers. Learn more about how to write the best welcome email for your brand.

How One Apparel Company Wins Customer Loyalty with Order Notifications

When TeesAndTankYou connected their store to Mailchimp and enabled order notifications, it became a breeze to keep their customers engaged.

Why Shea Serrano’s Fans Beg to Pay Him for His Newsletter

The popular writer explains the hacks that've brought him email success.

Learn How To Create UTM Links and Understand Why You Need Them

UTM codes track user behavior from a campaign and determine conversion rates for businesses to better optimize their campaigns. Learn how to get the most out of UTM links.

SMS Short Codes: What They Are and Why Your Business Needs Them

Learn what SMS short codes are and how they can be used to maximize your company’s marketing efforts.

How Retargeting Ads Help Prendas Ciclismo Bring Back Shoppers and Find New Ones

Here’s how Google remarketing ads help one UK-based cycling company make customers out of the traffic they drive to their website.