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Brand Sentiment: The Invisible Force Behind Customer Decisions

Want to know what your customers really think about your brand? Learn to measure brand sentiment accurately and use the data to boost your marketing efforts.

10 Tips for Sending Happy Birthday Texts to Your Customers

Want to send high-converting birthday text messages to your customers? Here’s everything you need to know.

Find the Best Time to Post on Instagram to Maximize Engagement

Want better Instagram engagement? Find out the top posting times to connect with your followers when they’re most active.

What is the Best Font for Emails?

Want to improve the quality of your professional or marketing emails? Make sure you’re using an email‑friendly font. Learn more about the best fonts for email.

Behavioral Segmentation: The Smart Targeting Strategy

Want to improve your marketing return on investment? Use behavioral segmentation to target the right people based on what they do, not just who they are.

B2B vs. B2C Marketing: An In-Depth Analysis

Want to gain a deeper understanding of B2B vs. B2C marketing tactics? Explore this in-depth analysis for actionable insights to boost your marketing efforts.

How to Ask for Google Reviews

Want more Google reviews? Learn when, where, and how to ask for customer feedback the right way—boost credibility, improve search rankings, and attract new business.

Avoid Ad Fatigue: Clever Strategies for Marketers

Want to keep your ads from going stale? Explore smart techniques to breathe new life into your marketing campaigns and overcome the challenges of ad fatigue.

Engineering Toward Allyship

Even though this might be a topic some companies would want to avoid addressing head on, I’m proud and unsurprised to say our leadership was enthusiastic.

Celebrating Atlanta and Our Vibrant Backyard

We didn’t want to keep all the fun to ourselves, so over the years we've started inviting friends and family to join us in the Inman Park Parade.

How to Build a Better Black Friday Campaign

If you want your email campaign to stand out, how do you compete against other retailers flooding inboxes? Small Biz Triage know what works.

Vicky Smith’s Desert Island 5

We asked Mailchimp partner and founder of micro agency Flic Email Vicky Smith what she can’t live without.