Why Multichannel Campaigns Matter
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Make Your Emails Look Great in All Inboxes: Why Testing Matters
Here’s how to catch problems with your campaigns before you send them.
Why Do Emails Bounce—And How to Improve Deliverability
Why do emails bounce? Learn exactly what causes email delivery failures and how to implement strategies to reduce bounce rates in your marketing campaigns.
What's Your Email Marketing Plan?
If you don't have an answer to that question, you're in luck: We can help.
What Is Email Etiquette? 10 Business Best Practices
Follow these 10 email etiquette best practices to craft professional emails that will set your business apart from your competitors.
What Are Email Buttons and How to Add Them to Your Campaigns
Learn what it takes to craft effective email buttons. From font size and CTAs to HTML coding, here’s what you need to create email buttons for your campaigns.
SMS vs. Email Marketing: Which Is Right for Your Campaign?
SMS and email marketing each have distinct advantages and drawbacks. Learn the best use cases for each channel.
The #1 Email Marketing and Automation Platform, Seamlessly Integrated with Shopify
Dominate your store’s marketing strategy with a platform that meets Shopify’s highest quality bar for safety, performance and usefulness.
Scheduling an Email: A Simple Way to Stay Ahead
Are you fed up with sending emails at odd hours? Start scheduling them. Learn how scheduling an email helps businesses stay connected without burning out.
Leverage Referral Emails for Business Growth
Boost business growth with effective referral emails. Optimize outreach and elevate your strategy with proven techniques.
Product Launch Emails: Build Hype & Drive Sales
Learn how to craft compelling product launch emails that drive sales and captivate your audience. Boost engagement and conversions today.
Opt‑in Email Strategies Every Marketer Should Know
Opt-in emails are a great way to build a mailing list, but there are some important points to know first. Use this guide to learn all about opt-in email marketing strategies.