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SMS Campaigns: 5 Key Strategies

Run an SMS campaign to send ads directly to your customers’ phones. Learn best practices for SMS campaigns and how to leverage them successfully.

The Marketer’s Guide to SMS Booking Confirmations

Build trust, reduce no-shows, and boost repeat bookings with automated text message confirmations.

8 Small Business Website Design Tips

To remain competitive, most small businesses need a website that is both functional and well designed. Follow these 8 small business website design tips to get started.

When to Hire More Employees for Your Small Business

It can be difficult for small business owners to start hiring employees, but we're here to help. Follow this guide to know when to hire a full time employee for your small business.

Six Thinking Hats: A Path to Balanced Decisions

Need a new strategy for business decisions? Explore how the Six Thinking Hats can transform your approach and bring balance to the decision-making process.

How to Elevate Your Shipping Confirmation Emails

Craft better shipping confirmation emails with key details, smart design, and useful subject lines that build trust and improve the post-purchase experience.

How to Set Goals for Your Small Business Blog

Learn how to align your business goals with your blogging goals and measure the impact of your content.

The Power of Semi-Supervised Learning in Sales and Marketing

Semi-supervised learning can use labeled and unlabeled data. See how it compares to supervised and unsupervised learning, and its pros and cons.

How to Sell on Instagram: A Step-by-Step Guide to Turn Followers Into Customers

Learn how to sell on Instagram with this step-by-step guide. Optimize your business account, create shoppable posts, engage customers, and boost sales.

Ecommerce Trend Forecasting with Secondary Market Research

Use secondary market research to predict ecommerce trends and make data-driven business strategies.

Save Time and Increase Productivity with a Smart Marketing Platform

How Mailchimp’s all-in-one Marketing Platform helps entrepreneurs improve targeting, boost engagement, and grow their businesses—faster.

16 Sales Team Management Best Practices for High-Performing Sales Teams

Lead your team to success and drive profits with our sales team management best practices.