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Online Business Ideas

Starting an online business can enable you to make money on your own terms. Check out this guide to explore online business ideas that can earn a profit.

Simplify Purchases by Adding One-Click Checkout

Make online shopping effortless by adding one-click checkout to your website. Learn how this feature can increase conversions and delight customers.

Newsletter Names: Tips for Standing Out in the Inbox

A catchy newsletter name can make your email newsletter stand out. Learn what to consider when choosing a name.

Soft Sell vs. Hard Sell: Why a Gentle Approach Wins in Sales

Soft selling is a gentle approach in sales that focuses on the consumer’s needs and not the product you’re selling. Read this guide to learn why soft selling always wins.

Easy on Humans, Hard on Bots: Making reCAPTCHA Work for You

Learn about how reCAPTCHA can protect your website from fraud and discover the pros, cons, and best practices for this valuable security tool.

Using the Customer Journey to Guide Your Campaigns

In our research and conversations with customers, a theme emerged: It's hard to identify which marketing tools and techniques match your needs at any specific time.

Stitching Together Data with Gwynnie Bee

Though their daily emails allowed them to connect to potential customers, it was time-intensive to create an entire campaign every day. A/B testing gave Gwynnie Bee valuable insights, but by the time they found a winning combination, the campaign had alre

6 New Social Media Apps You Should Know About

With all the social media platforms, it can be hard to know which ones are worth your time to connect to your audience. Stay on top of the new or trending social media apps and learn how to incorporate them into your marketing strategy.

7 Marketing Resolutions from Mailchimp Customers

We asked 7 of our customers what their New Year’s resolutions are, and the answers we got were so insightful and motivational that we had to share them.

Why Do Emails Bounce—And How to Improve Deliverability

Why do emails bounce? Learn exactly what causes email delivery failures and how to implement strategies to reduce bounce rates in your marketing campaigns.

What You Need to Know about Using a No Reply Email

No-reply emails can negatively impact your business. Read this guide to learn what no-reply emails are, why they’re harmful, and what to use instead.

Top Online Shopping Categories

Ready to take your e-commerce store to the next level? Learn about the top online shopping categories to make the most out of your efforts.