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First-Party vs. Third-Party Data: What's the Difference?

Understand the difference between first-party vs. third-party data to discover which type of data is best for your business and marketing strategies.

Text-to-Order: The Future of Quick and Easy Purchases

Discover how text-to-order eliminates checkout friction and turns quick messages into instant sales.

Sync Litmus with Your Mailchimp Account

ESP Syncing allows you to sync the emails and templates you've created in Litmus Builder directly to your Mailchimp account.

Why Storytelling Builds Stronger Customer Connections

Discover what storytelling in marketing is and how storytelling can help you build stronger connections with your customers.

A Business Owner's Guide to Understanding Statistical Significance

Understand statistical significance in business with this comprehensive guide. Learn to make informed decisions based on data analysis and avoid common pitfalls.

Static vs Dynamic Websites: What’s the Difference

The main difference between static vs dynamic websites is that dynamic sites change per user. Learn about their pros and cons and which you should use.

How to Develop a Startup Marketing Strategy

Develop a marketing plan to boost the visibility of your startup business, establish a digital marketing presence through strategic positioning and promote your business.

How to Start Your Own Business in 10 Steps

If you’re interested in learning how to start your own business, read this in-depth guide from Mailchimp to get started.

Elevate Your Sponsorship Request Email Game

Ace your sponsorship request emails with proven strategies. Stand out and secure the partnerships you need.

Effective Social Media Strategy Tips and Tricks

Transform your social media presence with actionable tips to create a strategy that aligns with your business goals and drives results.

Create Impactful Social Media Ads with These Expert Tips

Learn how to create social media ads that resonate with your audience and boost your brand’s engagement and ROI.

SMS vs MMS: All the Differences You Need to Know

When it comes to SMS vs MMS messaging, there are a few crucial differences you need to know. Find out what they mean and when you should use each type.