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The Brand Persona: How To Make Your Business Click with Customers

A brand persona can help you differentiate your company from your competitors and build stronger connections with your customers. Learn how to build one.

Why Billboard Advertising is Still Relevant in the Digital Age

Discover why billboard advertising remains effective and impactful in the digital era. Explore its unique advantages of a billboard ad and how it complements other strategies.

10 Benefits of Blogging for Business

Not sure if starting a business blog is right for you? Read on to learn the top 10 benefits of blogging for business.

Basic Ecommerce Metrics Every Business Owner Should Track

As a business owner, it's overwhelming to keep track of all the data your website is collecting. Here’s a guide to the top ecommerce metrics you should always keep an eye on.

Use Automated Email Follow-Ups to Stay Engaged and Drive Action

Automated email follow-ups boost engagement, save time, and build smarter campaigns that drive customer action.

Get Clear Insights With AI Reporting

Supercharge your results. Discover how AI reporting transforms marketing data into faster, smarter insights.

Build Your Brand's Reputation with Advocacy Marketing

Advocacy marketing is vital for growing your brand’s loyalty and credibility. Learn more about advocacy marketing and how to get started here.

How ABX Marketing Helps Align Sales and Marketing

Use ABX marketing to deliver coordinated, account-focused campaigns that boost pipeline impact

5 Key Dates for Your Holiday Marketing Plan

Boost your sales with this handy calendar and our holiday marketing tips.

Fourth of July Email Marketing Tips

Just because July 4th is a big holiday doesn’t mean you have to go all out. But if you do have something to say, we’ve got some tips for you.

World Central Kitchen Sends Emails That Deliver Global Impact

See how they use email segmentation and automations to mobilize aid and engage supporters during crises.

How InterCoastal Net Designs Brings More People to the Beach

The Intuit Mailchimp pro partner helps their oceanside rental clients engage their guests and gain more revenue.