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What is Performance Marketing? A Complete Guide

Find out what is performance marketing, from its basics to the KPIs you should be tracking in this performance marketing guide.

Getting Started With Marketing Optimization

Stay on budget and on target with marketing optimization. Learn what tools can help your business grow.

What Is Influencer Marketing?

Influencer marketing is a great way to promote your brand, but is it the right strategy for every business? Learn more about influencer marketing here.

How These Viral Marketing Campaigns Captured Millions

Learn the secrets behind successful viral marketing campaigns that engaged millions and sparked conversations worldwide.

Boost Your Digital Marketing With User Behavior Analytics

Unlock the power of user behavior analytics to refine your marketing strategy, boost conversions, enhance security, and create a better user experience.

9 Types of Marketing to Promote Your Business

Explore these 9 types of marketing to find the best one to reach your customers. Marketing is not a one-size fits all situation but requires customization.

Mastering Structured Data Markup

Learn the essentials of structured data to elevate your website's performance. Dominate search results.

The #1 Email Marketing and Automation Platform, Seamlessly Integrated with Shopify

Dominate your store’s marketing strategy with a platform that meets Shopify’s highest quality bar for safety, performance and usefulness.

Bootstrapper’s Guide to Marketing on a Shoestring Budget

Discover powerful marketing strategies on a shoestring budget. This guide offers tips for startups and small businesses to maximize impact with minimal spending.

Push vs. Pull Marketing: Which Path Leads to Success?

Redefine your marketing plan with an in-depth look at push vs. pull marketing. Learn how to harness the power of both strategies in this comprehensive guide.

Personalizing Your App's Marketing with Mailchimp's API

How Roadie synced their app with the Mailchimp API to send people the information they need, at exactly the moment they need it.

What Is Outbound Marketing?

Outbound marketing is the practice of reaching directly out to customers. Learn more about outbound marketing strategies here.