Colors for Marketing: How to Pick the Right Colors for Your Brand
Every color evokes a different kind of emotion. Learn how to use color in your marketing strategy to influence customers and strengthen your brand.
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Forget Solo Missions: Co-Marketing for the Win
Win twice the customers for half the work with co-marketing. Discover how to spot perfect brand matches, design winning campaigns, and grow your business.
Click Fraud 101: Effective Strategies to Protect Your Ad Campaigns
Learn what click fraud is, how it impacts your business, and methods to prevent it. Safeguard your ad campaigns and protect your marketing budget with proven strategies.
Guide to Crafting a Powerful Brand Manifesto
A brand manifesto can showcase your company’s mission, vision, and values. Learn how to write an effective brand manifesto that sets your business apart.
What is a Boilerplate and How to Write One
Refine your boilerplate for maximum impact. Elevate communication with expert insights on creating concise, effective content that leaves a lasting impression.
Use Automated Email Follow-Ups to Stay Engaged and Drive Action
Automated email follow-ups boost engagement, save time, and build smarter campaigns that drive customer action.
How to Drive Advertising Success with Ad Groups
Unlock advertising success with our comprehensive guide to ad groups. Learn how to optimize multiple campaigns, target audiences effectively, and maximize ROI. Optimize your Google ads account today.
What is Narrowcasting?
Discover the concept of narrowcasting and its impact on targeted communication. Explore how narrowcasting revolutionizes content delivery for niche audiences.
Data-Backed New Year’s Resolutions for Marketers
Consumer behavior and small business survey data around the holiday season can inform—and strengthen—your marketing for the year ahead. Here’s how.
Brazilian Data Protection FAQs
Get answers to common questions about Mailchimp and the Brazilian Data Protection Regulation (LGPD).
General Data Protection Regulation FAQs
Get answers to common questions about Mailchimp and the General Data Protection Regulation (GDPR).