Opt‑in Email Strategies Every Marketer Should Know
Opt-in emails are a great way to build a mailing list, but there are some important points to know first. Use this guide to learn all about opt-in email marketing strategies.
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Using the OODA Loop for Marketing Decisions
The pace of business moves faster every day. Make sure your marketing is keeping up by using the OODA Loop, a military-developed method for quick decision-making.
Transform Healthcare Delivery With Omnichannel Marketing
Discover how omnichannel marketing enhances patient engagement, streamlines care, and builds stronger healthcare connections across every digital and in-person touchpoint.
Stay in Sync With Omnichannel Marketing Automation
Stop having your team manually sync campaigns across every platform. Use omnichannel marketing automation to eliminate busy work and get results.
Understanding Needs-Based Segmentation in Marketing
Needs-based segmentation is an effective way to create customer segments and improve your targeting. Learn how you can use it.
Maximize ROI with Middle Funnel Marketing
Maximize your return on investment with middle funnel marketing strategies. Learn how to target qualified leads and increase conversions with mid-funnel marketing techniques.
Why All Businesses Need a Marketing Calendar
A marketing calendar can help you stay on top of different campaigns. It can also provide your business with many other benefits. Read on to learn more.
How to Create a Winning Market Development Strategy
Discover the essential steps and proven strategies to craft a winning market development strategy. Learn how to drive growth and outperform your competition with expert guidance.
Explore Mailchimp’s All-in-One Marketing Platform
Watch our webinar featuring an in-depth product demo by our SVP of Product and our Director of Product Marketing.
Drive Business Growth with Lifecycle Marketing
Learn how to drive business growth using lifecycle marketing. Discover effective strategies to attract, engage, convert, and retain customers for long-term success.
How Olfactif Uses Automation to Market Their Niche Brand
How Olfactif markets their niche brand.
Analytics and Reporting Tools to Track Marketing Campaigns
Mailchimp’s analytics and reporting tools make it easy to discover what’s working in your marketing campaigns and take action where you need to improve.