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The Zero-Party Data Advantage: Tailored Marketing Solutions
Want to ensure your marketing efforts are both effective and respectful of your audience’s privacy? Explore how zero-party data offers a win-win solution.
Write a Successful Small Business Plan in 7 Steps
2 Mailchimp Partners on opposite sides of the globe offer their advice.
Workplace Boundaries: Know Your Limits
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Why Social Is Not a Substitute for a Website
Social media creates visibility, but a professional website builds relationships—and conversions.
How to Use AI in Marketing Campaigns
Learn about AI marketing tools and how to take advantage of AI for your business.
How Workflow Automation Can Improve Operations
Workflow automation is a straightforward way to streamline essential processes and minimize delays so things get done faster.
Rhetoric 101: Enhancing Executive Presence and Influence
Master the art of rhetoric to enhance executive presence and influence as a business leader. Elevate your communication skills and make a lasting impact.
What is Parallax Scrolling and How To Use It
Parallax scrolling causes the background to move at a slower pace than the content in the front. Here’s how to add it to your site.
What Is Copywriting and Why Is It Important in Marketing?
Copywriting is the backbone of many content marketing campaigns. Learn more about copywriting, including what it is and its importance here.
Competitor Analysis: What It Is and How to Conduct One
Competitor analysis can set your business up for success. Learn why it's important and how to conduct research in 6 steps.
What is a Webinar? And Why You Should Consider Hosting One
A webinar is an easy, affordable way to promote your product, improve customer relationships, and train employees. Learn how to host a webinar for your business.