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Lead Quality: The Key to Closing More Deals With Less Effort

Your time is too valuable to waste on dead-end leads. Learn how to measure lead quality, refine your sales process, and attract high-quality leads that convert.

How to End a Professional Email: Examples & Tips

Learn effective ways to end an email with impact. Explore tips and examples for professional, friendly, and persuasive email sign-offs.

Pivoting Your Business: Tips and Strategies for Success

Wondering if it’s time for a new business model? Use this guide to learn how to effectively change company operations with a business pivot.

Video Marketing Strategy: Harness the Power of Video

Video creates exciting and immersive experiences. Learn how to use a video marketing campaign to attract and keep customers.

Understanding Your Company's Attrition Rate: The Cost of Employee Turnover

Learn about employee attrition rate, how to calculate it, and steps you can take to decrease turnover and boost your organization's efficiency.

A Guide to Email Marketing for Hotels

Learn how to leverage email marketing for hotels to boost customer engagement and guest loyalty.

Permission-Based Marketing: How to Do It Right

Discover how to do permission-based marketing right—build trust, engage your audience, and drive better results.

Opt‑in Email Strategies Every Marketer Should Know

Opt-in emails are a great way to build a mailing list, but there are some important points to know first. Use this guide to learn all about opt-in email marketing strategies.

How to Create a Great Newsletter

Keep your loyal customers in the loop with information newsletters. Learn how to create the best newsletters for business—with real examples.

How to get subscribers on YouTube

Want to grow your channel but you’re not sure how to get subscribers on YouTube? Explore this guide for tips on optimizing your channel and growing your audience.

Black Friday Email Campaigns: Strategies for Sales Success

Boost sales success on Black Friday with expert email campaigns. Uncover top strategies to drive conversions and win big this shopping season.

Black Friday and Cyber Monday Marketing Promotion Strategies to Help You Make More Sales

Use these marketing promotion strategies to gain new customers and drive revenue during Black Friday and Cyber Monday.