How to Write Effective SMS Messages (With Examples)
Learn how to write SMS marketing copy that can convert potential customers to paying customers, and leads to sales.
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When and How to Use an En Dash in Marketing
Learn when and how to use an en dash in marketing to enhance clarity, professionalism, and brand communication.
What Is Email Etiquette? 10 Business Best Practices
Follow these 10 email etiquette best practices to craft professional emails that will set your business apart from your competitors.
What is a Meta Description? Examples and Tips
Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.
What Is a Case Study and Why You Should Use Them
What is a case study? This guide covers the case study definition, case study examples, and how to write one.
Google Retargeting Best Practices
Best practices for creating effective retargeting ads, figuring out how much you should spend, and using your reports.
Why Storytelling Builds Stronger Customer Connections
Discover what storytelling in marketing is and how storytelling can help you build stronger connections with your customers.
Elevate Your Sponsorship Request Email Game
Ace your sponsorship request emails with proven strategies. Stand out and secure the partnerships you need.
Social Media
Organic posts, paid posts, advertisements, and more—explore the different ways you can connect on social media.
Sensory Language: Tapping Into the Senses for Better Marketing
Sensory language can transform your marketing. Learn how to use words that bring your brand to life and captivate your audience’s imagination and attention.
Crafting a Resignation Email That Keeps Doors Open
Make your last impression as strong as your first. Use this guide to write a resignation email that maintains relationships and reflects your professionalism.
Refund Email Templates That Build Customer Trust and Loyalty
Discover how the right tone and process can turn refunds into lasting customer relationships.