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Top Media Planning Tips to Stretch Your Marketing Budget

Stretch your marketing budget further with proven media planning strategies. Achieve more with less.

How Batch Stays Relevant to Their Target Market

How Batch stays relevant to their target market

What Is Geotargeting and Why It’s an Important Advertising Strategy?

Don't overlook geotargeting when you're crafting your advertising strategy. Learn why you should implement geographic location targeting for your digital ads.

What Is CPM? The Role of CPM in Marketing

Cost per thousand (CPM) is one type of pricing model commonly used in digital marketing. Learn how CPM works and whether it’s right for your brand.

The Benefits of Text-to-Join Services for Marketing

Discover how text-to-join services boost marketing efforts by increasing engagement, growing your audience, and driving conversions.

How to Avoid a SHAFT Violations in SMS Marketing

Are your SMS campaigns putting your business at risk? Discover how to avoid a SHAFT violation and ensure compliance in all your text message marketing efforts.

Exploring the Benefits of Proof of Concept for Marketers

Learn what proof of concept is and how it can be used to improve your marketing strategy.

Promotional SMS: Tap Into the Pulse of Modern Marketing

Discover how promotional SMS can help you achieve remarkable marketing results through timely text messages.

Paid Traffic: How It Can Boost Your Digital Marketing

Paid traffic is one of the quickest ways to improve your company’s visibility. Learn about how to gain paid traffic and whether it’s right for your business.

The Value of Operational Reporting for Sales and Marketing Teams

Learn what operational reporting is and how you can utilize it to maximize your sales and marketing success.

A Look Back at 2019’s Small Business Marketing Trends and Tips to Find Success in 2020

An in-depth look at the marketing trends of 2019 and insights to help make 2020 the best year yet for your small business.

When and How to Use an En Dash in Marketing

Learn when and how to use an en dash in marketing to enhance clarity, professionalism, and brand communication.