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Great Thank-You Page Examples to Keep Customers Engaged

Thanking users for taking an action is just the start. Learn how your thank-you page can increase sales, boost your marketing, and bring customers back.

Testing Your Way to Better Facebook Ads in Mailchimp

Alan Martofel says Facebook ads are the “bread and butter” of his marketing strategy.

Find Better Leads and Close More Deals With Technographic Data

Technographic data is changing how Sales and Marketing teams work. Learn how knowing a prospect’s tech stack leads to warmer conversations and faster deals.

Technical Documentation for Workflow Efficiency and User Satisfaction

Learn how to create clear, effective technical documentation that simplifies complex processes, improves user experience, boosts productivity, and enhances marketing.

How to Grow Your Brand This Year: 10 Tactics

Top marketing minds explain the insights, strategies and tactics you can use to grow your brand in 2025.

Five ways to cut through the noise this summer

This summer, don’t just add to the noise – cut through it with strategic, data-driven marketing. Here are five ways to do it.

A Step-by-Step Guide to Calculating Subscriber Acquisition Cost

Understand subscriber acquisition cost to improve budgeting and drive more efficient marketing strategies.

Boost Email Open Rates with Subject Line Testing

Discover the secrets to higher email open rates through subject line testing. Elevate your email marketing game and engage your audience effectively.

Use Story Arcs to Build Campaigns That Convert

Story arcs can enhance your marketing by driving engagement and conversions. Learn how to use story arcs to your advantage.

Stakeholder Management: The Complete Guide

Learn how effective stakeholder management can help you reach your marketing goals.

How Social Proof Can Boost Your E-commerce Business

Explore what social proof is, why it's crucial in any marketing strategy, and how you can use it to increase conversions for your online business.

Social Media Strategy for People Who Sell Stuff

Your goals for social media should be different from your goals for email marketing. Here are a few simple, doable social media posts for small online stores.