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10 Tips for Sending Happy Birthday Texts to Your Customers

Want to send high-converting birthday text messages to your customers? Here’s everything you need to know.

15 of the Best Web Analytics Tools

Compare 15 web analytics tools to find the best one for you and learn why you need to invest in marketing analytics.

Our Best Tips for Designing Successful Automated Emails

Marketing automation is a great way to take some manual tasks off your plate while keeping your customers engaged. But how do you make your automated messages feel personal and relevant?

Website Navigation Guide: Basics and Best Practices

Explore the 4 types of website navigation before you apply these best practices to your website design.

The Best Domain Registrars and How to Pick the Right One

To choose the best domain registrar, you need to know what makes it so. Compare several options here, and learn what features to look for.

Best Blogger Templates for Your Website

Effective blogs don't just attract visitors to your website, it captures their attention and keeps them there. Check out these blogger templates and keep readers on the page.

Behavioral Segmentation: The Smart Targeting Strategy

Want to improve your marketing return on investment? Use behavioral segmentation to target the right people based on what they do, not just who they are.

Optimizing B2C Sales

Learn about business-to-consumer (B2C) sales, the benefits of this business model, and how to make the most of your B2C sales efforts.

B2B Content Marketing: Strategies to Boost Business Growth

Learn how to create a winning B2B content marketing strategy with our complete guide on content marketing for B2B.

29 Stock Photo Websites to Spice Up Your Content

Don’t know where to get stock photos for your content? We’ve curated a list of paid and free stock photo websites—so you don’t have to.

Use Automated Email Follow-Ups to Stay Engaged and Drive Action

Automated email follow-ups boost engagement, save time, and build smarter campaigns that drive customer action.

Understanding Your Company's Attrition Rate: The Cost of Employee Turnover

Learn about employee attrition rate, how to calculate it, and steps you can take to decrease turnover and boost your organization's efficiency.