Mastering Content Governance: Best Practices for Managing Your Content
Learn how to build a content governance plan to manage your business's message, communicate more efficiently, and improve content quality.
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Bump, Nudge, Follow Up: Mastering the Art of Reminder Emails
Master the art of the email bump with smart follow-up strategies, practical examples, and tips to re-engage prospects—without sounding pushy.
How To Improve Your SaaS Marketing Strategy
Are you marketing a software as a service? Discover ways you can boost the results of your SaaS marketing strategy to drive sales and generate a stronger ROI.
A Marketer’s Guide to Peace of Mind With Double Opt-In
Wondering if double opt-in is worth the extra hassle? The truth is that it can save you money, ensure compliance, and get better results. Here’s how it works.
Cohort Analysis: Increase Customer Loyalty
Keeping customers is just as important as attracting new ones. Use cohort analysis to understand your audience and boost customer retention.
How Diminishing Returns Impact Your Ad Budget
Diminishing returns can negatively impact your ad campaign performance. Discover the warning signs and how to minimize their impact.
How Chimpadeedoo Became Mailchimp Subscribe
We’re excited to introduce Mailchimp Subscribe, our revamped and rebranded mobile signup form app for tablets. Released today for Android & Apple.
Creating Email Signatures [Templates and Formatting]
Email signatures can play a more significant role in your communication efforts than you realize. Learn what to include in your email signature with this guide.
Dedicated IP: The Key to Maximizing Email Deliverability
Ensure the deliverability of your emails with a dedicated IP address. Learn more about what dedicated IPs for email marketing are and how to use one.
A Better Way to Onboard Customers: Tips for Business Owners
Learn how to create a successful customer onboarding process with these tips and best practices to build strong customer relationships from the first step.
What is Your Customer Effort Score and How Can it Help Your Business?
Find out what a customer effort score is, learn about the benefits of knowing yours, and read about some best practices for calculating and using a CES for your business.