Why Tracking Codes Matter in Digital Marketing
Tracking codes are the key to smarter digital marketing. Monitor, measure, and enhance your campaigns for maximum impact and ROI.
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Optimize Marketing with Time Decay Attribution
Explore how time decay attribution can enhance your marketing strategy, optimizing conversions through effective time-sensitive insights.
What Sets Thought Leadership Content Apart from Other Strategies?
Discover what thought leadership content is and how it can help your business stand out.
Maximize Your Time and Resources with Task Automation
Learn how task automation can help improve your time management and streamline business processes.
Supervised Machine Learning: A Vital Tool for Modern Business Leaders
Supervised machine learning algorithms have many business use cases. Learn what supervised machine learning is, and how to use it to improve your business.
A Step-by-Step Guide to Calculating Subscriber Acquisition Cost
Understand subscriber acquisition cost to improve budgeting and drive more efficient marketing strategies.
Static Budget vs. Flexible Budget: Which is Right for Your Business?
Discover how to choose between a static and flexible budget for your business. Understand the advantages and disadvantages of each budgeting approach to make an informed decision.
How soda brand Something & Nothing engages its audience
The company’s founder explains how they use Mailchimp to engage its audience with cultural content
SMS URL Best Practices for Higher Engagement
Use the expert tips on SMS URLs to increase clicks and engagement.
How SMS Segmentation Can Drive Better Engagement
Improve your SMS marketing strategy with effective segmentation. Reach the right people with the right message for better engagement.
SMS Opt-Out Language Tips: Make It Easy for Your Customers
Discover how to craft effective SMS opt-out language that respects user preferences while maintaining compliance with regulations.
Is SMS Marketing Worth It? Let’s Look at the ROI
Are SMS marketing campaigns worth it? Explore ROI stats and benefits of SMS marketing.