Basic Ecommerce Metrics Every Business Owner Should Track
As a business owner, it's overwhelming to keep track of all the data your website is collecting. Here’s a guide to the top ecommerce metrics you should always keep an eye on.
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Understanding Your Company's Attrition Rate: The Cost of Employee Turnover
Learn about employee attrition rate, how to calculate it, and steps you can take to decrease turnover and boost your organization's efficiency.
Avoid Ad Fatigue: Clever Strategies for Marketers
Want to keep your ads from going stale? Explore smart techniques to breathe new life into your marketing campaigns and overcome the challenges of ad fatigue.
How To Get More Brand Traffic on Your Website
Search, social, email, and more ideas for driving visitors to your website.
4 Simple Steps to Turn Audience Data into Campaigns That Drive Engagement
How to use Mailchimp to collect, organize, and understand your audience data—then use it to market smarter.
Do more with your WooCommerce data
Hone your strategy and grow faster by bringing your WooCommerce data to Mailchimp. Track sales, create targeted e-commerce automations, and more.
World Central Kitchen Sends Emails That Deliver Global Impact
See how they use email segmentation and automations to mobilize aid and engage supporters during crises.
What Is Email Etiquette? 10 Business Best Practices
Follow these 10 email etiquette best practices to craft professional emails that will set your business apart from your competitors.
Video Storytelling: Lights, Camera, Marketing Magic
Tired of being the best-kept secret in your industry? Discover how superb video storytelling can elevate your marketing strategy and make your brand stand out.
Total Quality Management (TQM): A Business Process Guide
Learn about total quality management and how to use it to improve your business processes and customer satisfaction.
All About Social Media Icons for Email Signatures
Never waste another email interaction again. Learn how to add social media icons for email signatures and turn every message into a networking opportunity.
SMS Winback: Crafting Your Customer’s Return Journey
SMS winback campaigns make customer retention easy. With a few well-timed texts, you can bring inactive customers back to your brand.