Why Multichannel Campaigns Matter
Reach your people where they are, keep all your marketing in one place, and increase your ROI.
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A Guide to Creating a Pitch Deck
Pitch decks can be used by entrepreneurs to showcase their business to investors when seeking funding. A pitch deck is a great tool to use when starting a business, or seeking funds for expanding one.
Google AdWords: A Beginner’s Guide
Want to advertise online? Google AdWords is one of the best tools for marketers. Learn how to use Google AdWords to reach a wide audience and drive traffic.
What is Customer Success?
Customer success means being one step ahead of customers and their issues. Follow these customer success management tips to build strong client relationships.
What Is CPM? The Role of CPM in Marketing
Cost per thousand (CPM) is one type of pricing model commonly used in digital marketing. Learn how CPM works and whether it’s right for your brand.
What Is Conjoint Analysis?
Discover why conjoint analysis is one of the best market research techniques and learn which type is best for you and your business.
Mind Mapping: The Ultimate Tool for Boosting Creativity
Learn what a mind map is, how to create one, and why they’re important for your business strategy.
What Is a Microsite?
Learn about the purpose and benefits of microsites and how one can benefit your brand.
What Is a Case Study and Why You Should Use Them
What is a case study? This guide covers the case study definition, case study examples, and how to write one.
What Is a Business Proposal?
Read on to learn what a business proposal is, how to write one, and best practices that can help your organization stand out from the competition.
What Is a Business Plan?
A business plan is key to running your small business. See what to include in a plan, who it can help, & when to make or update one.
Beginner’s Guide to Click Funnels
Click funnels guide your customers through a series of steps to purchasing your products or services. Learn what a click funnel is so you can use one properly.