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Charity Marketing on a Budget: Effective Strategies

Learn how to make your nonprofit marketing budget work for your organization with our most effective strategies, tips, and more.

Subject Line Comparison

The best and worst open rates in Mailchimp.

Cart Abandonment Rate: 8 Ways to Avoid Lost Sales

Increase your e-commerce store profits and boost customer loyalty with these tips to lower your cart abandonment rate.

Cancellation Email Strategies: Turning Goodbyes Into Brand Wins

Discover how a cancellation confirmation email can be more than just a farewell. Learn strategies for crafting messages that encourage future engagement.

Effective CTAs and CTA Buttons for Higher Engagement

Catch your reader’s attention with CTAs that convert. Learn how to write calls to actions and review these tips, examples and best practices.

How to Create a Buyer Persona

Create buyer personas and better understand both your current and potential customers. Use our buyer persona template to get started today.

How to Buy an Expired Domain

Are expired domains worth the hassle? Weigh the benefits and drawbacks before you buy expired domains.

5 Business Trends to Watch in 2022 and 3 to Keep Your Eye on in 2023

Keep your finger on the pulse of the top business trends in 2022 and be prepared for what’s to come in 2023.

Driving Profitability through Sustainability: Strategies for Business Leaders

Business sustainability can help organizations improve their reputation and profitability. Learn how to run a sustainable business here.

The Essential Guide to Crafting an Effective Business Requirements Document

Ensure clear communication with stakeholders and achieve your overarching business goals with a well-written business requirements document.

Business Development: Building Blocks for Sustainable Growth

Ready to take your business to new heights? Discover all the essential business development techniques to transform your entrepreneurial vision into reality.

Disaster Ready? Build Your Business Continuity Plan

Prepare your business for any disruption with a robust business continuity plan. Expert guidance and tools for successful continuity planning.