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How Reach Records Uses Automation to Succeed

Learn how the hip-hop label elevated its marketing strategy.

Introducing Mailchimp Pro

Get the email marketing edge you need with Mailchimp Pro, a suite of advanced features like multivariate testing and predicted demographics.

How to Create Interactive Emails To Engage Your Audience

Learn how to create interactive emails that capture attention and boost audience engagement. Tips and strategies to enhance your email marketing efforts.

How to Increase Your App’s Recurring Revenue

Use these tools to market effectively and keep your users coming back.

How Ian Godwin Got Back to What He Loves: Catching Up with Clients and Reeling in Bass

This old-school sport-fishing CEO hired a Mailchimp partner so he could bring his marketing into the 21st century.

How Wow Digital Inc. Captures and Engages Leads with Mailchimp’s LinkedIn Integration

Read our case study about how this marketing agency collects emails and RSVPs for their webinars to nurture clients.

How We Set Up Emoji Support for Subject Lines

Last week, we rolled out a new email marketing feature: support for emojis in campaign subject lines.

How to Write the Best Email Header

Email headers are an essential part of marketing emails. Read this guide from Mailchimp to learn what they contain and how to optimize them.

How to Use Promo Codes to Boost Your Bottom Line

By integrating promo codes into your marketing emails and automations, you can incentivize customers to buy while they’re already thinking about your products.

How to Make Retargeting Work for Your Business

Here are a few of the ways you can use retargeting ads alongside your other marketing channels to build your brand and sell more stuff.

How to Drive Traffic From Instagram to Your Website

Instagram is a powerful marketing tool—when optimized correctly. Learn how to drive traffic from Instagram to your website the right way.

Turn New Customers into Regulars with These 4 Automated Campaigns

A few easy ways to use automations to keep your customers coming back.