Optimize the Ecommerce Customer Journey for Better ROI
Transform browsers into your loyal brand advocates with data-driven strategies that optimize every step of their online shopping experience.
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Breaking Bias in Machine Learning for Better Business
Learn what bias in machine learning is and how you can combat it. Bias can skew results, so when using AI, you need to beware of it.
Top Advertising Metrics to Track for Better Campaign Performance
From impressions to conversions, track the advertising metrics that matter most for better campaign outcomes.
How SMS Helps Schools Communicate Faster and Better
Learn how SMS messaging benefits schools—from boosting attendance to improving emergency responsiveness.
Sensory Language: Tapping Into the Senses for Better Marketing
Sensory language can transform your marketing. Learn how to use words that bring your brand to life and captivate your audience’s imagination and attention.
Lead Distribution 101: Why You Need a Better Plan
Optimize your sales pipeline by efficiently distributing leads with our lead distribution strategies. Boost conversion rates and close more deals with ease.
How to Optimize Your Email Footer for Better Branding
Get inspired with these email footer examples. Learn how to reinforce your brand and drive conversions with effective design.
How to Reduce Cost Per Engagement for Better ROI
Improve ROI by lowering cost per engagement across your digital marketing efforts.
Monthly Recurring Revenue vs. One-Time Sales: Which is Better for Your Business?
Discover the difference between monthly recurring revenue and one-time sales and determine which is better for your business.
Save Time and Increase Productivity with a Smart Marketing Platform
How Mailchimp’s all-in-one Marketing Platform helps entrepreneurs improve targeting, boost engagement, and grow their businesses—faster.
What is Telegram? How This App Can Make Your Team More Productive
Want to improve communication between your employees and work teams? Telegram might be the perfect texting app for you and your staff. Learn how it works.
Servant Leadership vs. Traditional Leadership: Understanding the Differences and Benefits
Understand the differences between servant leadership and traditional leadership styles and how being a servant leader can enhance your workplace culture.