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What is Parallax Scrolling and How To Use It

Parallax scrolling causes the background to move at a slower pace than the content in the front. Here’s how to add it to your site.

How to Optimize Website For Search Engines

How to improve your website’s SEO, boost your search ranking, and increase audience engagement.

Crafting Your SMS Marketing Strategy

SMS marketing allows businesses to have direct communication with their customers. Discover best practices for creating an SMS marketing strategy that drives engagement.

How To Improve Your SaaS Marketing Strategy

Are you marketing a software as a service? Discover ways you can boost the results of your SaaS marketing strategy to drive sales and generate a stronger ROI.

Marketing vs. Transactional Emails Explained

Marketing and transactional emails work differently but are both vital to the customer experience. Learn how to use them in your marketing strategy.

How to Upload a Video to YouTube on Mobile & Desktop

By uploading your videos to YouTube, you can reach a wide audience and strengthen your brand’s content marketing strategy.

How Chimpadeedoo Became Mailchimp Subscribe

We’re excited to introduce Mailchimp Subscribe, our revamped and rebranded mobile signup form app for tablets. Released today for Android & Apple.

Creating Email Signatures [Templates and Formatting]

Email signatures can play a more significant role in your communication efforts than you realize. Learn what to include in your email signature with this guide.

What is a Meta Description? Examples and Tips

Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.

What is Your Customer Effort Score and How Can it Help Your Business?

Find out what a customer effort score is, learn about the benefits of knowing yours, and read about some best practices for calculating and using a CES for your business.

Sign on Bonuses: Pros & Cons

Should your company offer sign on bonuses to attract talented job seekers? Weigh the advantages and disadvantages of a sign on bonus for new employees.

High Touch vs. Low Touch Engagement Models in Business

Knowing the differences between high touch and low touch engagement can help you build an effective customer support strategy.