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How to Calculate and Improve Your Acquisition Rate

Learn to calculate your acquisition rate and explore expert strategies to attract more customers.

Proven Tactics for Reducing Acquisition Costs with Marketing

Drive business growth with effective acquisition marketing campaigns. Learn how to attract new customers and optimize your marketing spend.

How to Regain Sales with Abandoned Cart Emails

Learn how to take sales over the finish line with an email series built on abandoned cart email best practices.

A/A Testing: The Secret Weapon for Evidence-Based Business Optimization

A/A testing is used to test tool accuracy, setting a baseline, and setting a sample size for A/B tests. Learn how to use A/A testing to enhance performance.

4 Ways to Capture an Audience for Your Holiday Marketing

Now that storefronts are being prepped to look like winter wonderlands, it’s time to get your holiday marketing plan in order.

Creating a Strategic Plan with 30-60-90 Day Goals

30-60-90 day goals can help managers, employees, and job candidates reach their objectives and unlock their full potential. Get started with our template.

Customer Journeys and Landing Pages Drive Engagement

Gear Patrol developed the Library of Pursuits to teach new skills through a series of automated emails.

How to Write Effective SMS Messages (With Examples)

Learn how to write SMS marketing copy that can convert potential customers to paying customers, and leads to sales.

What To Put in an Instagram Bio

Building an Instagram account for your brand or business? Learn what to put in your bio to win followers, increase your brand awareness, and drive sales.

The Ultimate Checklist for Effective Website Project Management

Project management can help your team achieve important goals. Use our website project management checklist for your next project.

Webinar Promotion Tips for Bigger Audiences

Boost webinar attendance with proven promotion tips. Learn how to attract, engage, and grow your audience.

Suggestive Selling Strategies: Increase Business Performance and Profits

Discover effective suggestive selling strategies to enhance your business performance and drive your overall success.