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How Fountain Pen Revolution Gets Repeat Customers with Facebook Ads

Fueled by online communities and nostalgia for handwritten letters, the fountain pen has seen a resurgence in popularity over the past few years.

Bounce Back Emails: What to Include and Avoid

Learn what to include and avoid in a bounce back email, plus tips for handling invalid email addresses and improving your email deliverability.

5 Key Dates for Your Holiday Marketing Plan

Boost your sales with this handy calendar and our holiday marketing tips.

How Cambio & Co. Fuses Jewelry, Storytelling, and Cultural Heritage into a Brand

How Cambio & Co. uses Mailchimp and Shopify to share its handmade Filipino jewelry with larger audiences.

The Dos and Don’ts of Networking for Agencies and Freelancers

What to do (and what to avoid) while building your network in the no-handshake era

Making Websites Come Alive With WM.Digital

WM.Digital helps online businesses look and feel like modern vanguards instead of relics of the past. Here’s how they led the way for one Miami-based handmade jewelry shop.

The Importance of IP Reputation in Email Marketing

Your IP reputation is essential for successful email marketing and digital advertising campaigns. Learn how to improve and maintain your online reputation.

Introducing a New and Improved Campaign Builder

We redesigned the campaign builder to look and work like a checklist, which gives you the power to create an email in any order you want.

How to Use Images in Your Small Business Blog Posts

Learn how to find and use images that strengthen your posts—and your business’s visual style.

How to Build a Great Website

Building a website can be complicated, so read this guide to learn how to build a great website that attracts visitors, generates leads, and boosts sales.

How Our New Dashboard Makes Your Data Actionable

Customers tell us they need easy access to their most important metrics and trends—along with ideas for turning those numbers into smarter marketing decisions. Using these needs as guideposts, we redesigned the Mailchimp dashboard.

Flesch-Kincaid Reading Ease Test: A Simple Tool for Content Clarity

Clear writing gets better results. Find out how the Flesch-Kincaid Reading Ease test helps you connect with readers and deliver impactful marketing messages.