How the User Journey Impacts Your Success
User journey plays a large role in business success. Learn how to create a customer journey map, read key examples, and improve your website experience with key strategies.
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Team Building Activities to Improve Dynamics
Enhance team dynamics with engaging team building activities. Learn strategies to foster collaboration, communication, and productivity.
Splash Page Examples: How To Make Your Own
A splash page is an introductory page that you’ll visit before heading to the homepage. Are they still effective? Learn the pros and cons, and see examples.
SMS Winback: Crafting Your Customer’s Return Journey
SMS winback campaigns make customer retention easy. With a few well-timed texts, you can bring inactive customers back to your brand.
Switching From the Position-Based Attribution Model
Ready to break free from the limitations of the position-based attribution model? Let’s explore what’s next in the interesting world of marketing analytics.
Net Dollar Retention: A Key Metric for Business Growth
Net dollar retention is an essential metric for decreasing customer churn and improving profits. Learn how to find and use NDR to retain more clients.
How To Create Campaigns that Resonate
Boost engagement with personalization and marketing segmentation.
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All businesses start small, but Mailchimp's marketing tools give you the power to do big things.
What is NPS? Understanding Net Promoter Score
Net Promoter Score evaluates how loyal customers are to your brand. Learn how to get your NPS score so you can make your CRM more effective.
SMS Opt-Out Language Tips: Make It Easy for Your Customers
Discover how to craft effective SMS opt-out language that respects user preferences while maintaining compliance with regulations.
20 Web Design Principles Every Business Owner Should Know
Building a website for your business? Gain a better understanding of these web design principles before getting started.
Real Talk: Effective SMS Customer Engagement Strategies
Do you feel like your marketing messages are getting lost in the noise? Discover SMS customer engagement strategies that turn a simple text into a conversation.