The Brand Persona: How To Make Your Business Click with Customers
A brand persona can help you differentiate your company from your competitors and build stronger connections with your customers. Learn how to build one.
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Are Email Addresses Case Sensitive? And Other Email Best Practices
Email addresses are not case sensitive. Learn about best practices for creating an email address and signature, whether it’s a personal or business email.
Models of Possibility: How Maurice Cherry Found (and Shared) His Path to Success
The founder of Lunch chats with us about his career, standing out from the competition, and helping the next generation.
Making Bread: A Case Study in Moving Beyond Seasonality
How would you help an online kosher bakery improve their sales outside the holiday season? Small Biz Triage started with their client's campaign data.
What Is Retargeting and How to Do It
Retargeting gets website visitors who didn't convert back to your site by showing them relevant ads. Learn how to develop a retargeting strategy.
Mastering First Call Resolution: How to Boost Customer Satisfaction
Learn what first call resolution is and how it can boost your customer satisfaction.
The New E-Commerce Calendar
A Global Guide to Year-Round Shopper Engagement
Enhance Performance with Marketing Campaign Management
Maximize your marketing campaign success with effective management strategies. Learn how to optimize performance and boost ROI in our comprehensive guide.
From Passion to Profit: How Creative Entrepreneurship is Revolutionizing Industries
Creative entrepreneurship is a great way to turn your passion into a profitable business. Use this guide to learn how to get started.
Unstuck in Time: A Case Study
How Mike Gottfried of Eastmont Group helped MyPorter, a self-storage company in Atlanta, stand out from the crowd.
The Big Prize: A Case Study in Automation
Learn how Digital Impulse gets creative with content to help increase open rates and leverages social media tools as part of an overall marketing strategy.
Pass, Block, Tackle: A Case Study in Automation
Email automation plays a crucial role in how Gauge Interactive helps its e-commerce clients drive revenue and delight customers.