How To Conduct A Content Gap Analysis
Conducting a content gap analysis is easier than it sounds. Learn the importance of this practice and how it can improve your business strategy.
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Conducting a content gap analysis is easier than it sounds. Learn the importance of this practice and how it can improve your business strategy.
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A word or phrase in the content of your web pages that matches the words and phrases users are entering into search engines as closely as possible.
A free service that lets you provide more detail about your business when it appears in search. Beyond a URL and description, you can add photos, videos, telephone numbers, business hours, a delivery area, and links to reservation services.
Content marketing is the development and distribution of relevant, useful content to current and potential customers. When it’s done right, this content conveys expertise and makes it clear that a company values the people to whom it sells.
Welcome to our list of commonly used marketing terms. The goal of this glossary is to define any confusing marketing jargon you encounter.
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