Success Stories
Whether you're just starting out or getting ready to scale, learn from entrepreneurs who have been there.
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Trial and Error: A Copywriter’s Journey
Julia McCoy, founder and CEO of Express Writers, shares her story and provides tips for writing effective, informative emails.
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Running an Online Subscription Service with Sock Fancy
Learn how a pair of sock fashionistas streamlined their business and increased predictability.
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Predicted Demographics Guides Strategy for Greensbury
Greensbury uses predicted demographics to zero in on who opens emails—and who purchases.
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How Nicobella Organics Stays True to Its Mission
Take a peek at how these health conscious chocolatiers work to perfect production.
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Why Copy Matters (Like, A Lot)
When Joanna Wiebe, co-founder of Copy Hackers, realized that she wanted to write, she didn’t think it was a viable career option. But today, she's anything but a hobbyist.
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So Worth Loving Marries Community and Commerce
Maintaining momentum is hard, this lifestyle apparel brand shares how they keep going.
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Stitching Together Data with Gwynnie Bee
Though their daily emails allowed them to connect to potential customers, it was time-intensive to create an entire campaign every day. A/B testing gave Gwynnie Bee valuable insights, but by the time they found a winning combination, the campaign had already flown the nest.
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PR’s Impact on Khristian A. Howell’s Business
A close up look at how exposure gave this pattern designer’s business the push it needed.
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Building Brand Loyalty With Brother Moto
The Brother Moto team share how they deliver an experience that motivates members to keep coming back for more.