Marketing Automation for Small Business

Automations that are always on—even when you’re off

You know your customers. We know automations. Our Customer Journey builder helps you create more meaningful interactions that lead to more growth.

Get more time on your side

Automations help you get things done while you get other things done.

More output with less effort

See more sales, more conversations, more app engagement, without more effort.

Create personal connections

Stay in touch with your people to grow relationships and your business.

Build your brand

Automated emails make it easy to start conversations and keep them going, whether you have a handful of fans or millions of them.

Welcome automation

When you get a new subscriber, follow up with a warm welcome.

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Date-based automations

Reach out to people on big days, like birthdays or anniversaries.

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A hand pushing buttons

Behavior-based automations

Trigger relevant messages based on how contacts interact with your app.

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Keep your people in the know by sharing your latest posts.

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Sell more stuff

When you connect your store with Mailchimp, you unlock a world of marketing automation that helps you make more sales.

Abandoned cart emails

Remind customers about stuff they left in their online shopping cart.

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Product recommendations

Show your customers more products they’re sure to love.

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Order notifications

Let shoppers know you got their order and when something's on the way.

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Product retargeting emails

Remind people to come back for stuff they saw on your site.

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Boost customer loyalty

Every customer matters. Show you care with automated emails that add a personal touch without the personal effort.

Product follow-up

After someone buys your stuff, get feedback or recommend other stuff.

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Customer re-engagement

Say hello to the people you haven’t heard from in a while.

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Best customers

Reward loyal fans with special sales, offers, and promotions.

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First purchase

Thank your new customers after they make their first purchase.

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Mailchimp was recently rated the #1 Marketing Automation software in Capterra’s Top 20 report.

“Mailchimp has essentially been our 6th man, and we’re only a team of 3. It’s allowed us to reach our customers (without having to do it manually) and customize everything so it feels intimate and personal.”

Reggie Thomas, owner of Pinship

See how he uses automation

Trying to decide if Mailchimp is right for you?

See how our email and marketing automation tools stack up against the competition.