Make smarter marketing decisions when you connect your app’s Mixpanel behavioral data with Mailchimp.


Hand-picked, built for you

The Integration Fund supports developers who create new tools for our small business customers. Get your marketing done faster with this Mixpanel integration developed with your needs in mind.

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Simplify your audience management

Get a holistic look at your audience’s activities. Know who they are, what they’re doing, and when—and see it all in one place.

Market your app

Send relevant messaging based on behavior

Send the right message, at the right time, to the right people. Target campaigns more effectively when you know more about how customers use your app.

Personalize your marketing

Bring your Mixpanel data into Mailchimp to get a complete view of your users and send personalized messages based on how they use your app.

Mixpanel - Integrations - Benefits

Take the best action at the right time

Create relevant content for your users based on in-app behavior. Segment by how they engage with your app, or use tags to segment by interest.

Bring all your audience data together in one place

Connect all your contacts in Mailchimp, and sync Mixpanel cohorts as Mailchimp audiences, giving you one clear view of your users.

Make managing your audience data simple

Automatically mirror audience data and eliminate manual imports and exports with the Mailchimp integration for Mixpanel.


For questions about your Mailchimp integration for Mixpanel, our friendly Support team is available to paid account users 24 hours a day, 7 days a week.

Mailchimp for Mixpanel

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