Earned Media vs Paid Media: Understanding the Differences
Discover the key differences between earned media and paid media, and learn how each can benefit your brand. Make an informed decision on which approach is best for your business.
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Media Spend Optimization: Driving Results and Efficiency
Learn how to optimize your media spend to improve your digital advertising campaigns and drive results for your business.
Media Buying Tactics for Smarter Ad Placements
Boost ad performance with smart media buying tactics that optimize placements for maximum impact and return on investment.
Social Media Marketing Tools to Grow Your Brand
Mailchimp’s social media marketing tools can help you automate social posts, reach new customers with social ads and more. Try them now!
Social Media
Organic posts, paid posts, advertisements, and more—explore the different ways you can connect on social media.
Social Media Strategy for People Who Sell Stuff
Your goals for social media should be different from your goals for email marketing. Here are a few simple, doable social media posts for small online stores.
Social Media Tips for SMBs
Tips from an expert on the best time to post on social media, how to grow your audience and more.
Retail Media and Its Role in Transforming Advertising
Explore how retail media networks are reshaping advertising with targeted strategies that drive sales and customer engagement.
Owned Media: Build and Amplify Your Brand's Voice
Discover how to effectively build and amplify your brand's voice through owned media. Unlock the power of content and establish a strong online presence.
Top Media Planning Tips to Stretch Your Marketing Budget
Stretch your marketing budget further with proven media planning strategies. Achieve more with less.
Social Media Marketing
Using social media to advertise a brand, products, or services. Social media marketing allows a brand to insert itself into ongoing conversations on channels such as Twitter, Facebook, and Instagram.
Social Media Post Scheduler: Save Time With Scheduled Social Media Posts
Mailchimp's social media post schedulers makes creating and publishing your social media campaigns easy.